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The 467th CIES Football Observatory Weekly Post presents the 100 clubs in the world with the most followers on four social media: Facebook, X, Instagram and TikTok. Recent UEFA Champions League winners Real Madrid lead the way with 411 million followers, ahead of Barcelona (361 million) and Manchester United (216 million). Fifteenth, Cristiano Ronaldo’s Al-Nassr is the most followed non-European team (54 million). The Saudis are ahead of Brazil’s Flamengo (also 54 million) and Egypt’s Al-Ahly (51 million). Twenty-five countries are represented in the top 100, with a maximum of 18 clubs for Spain, followed by England (17), Brazil (12) and Mexico (6). The biggest increases over the past year among the teams in the top 100 were recorded for Real Madrid (+48 million followers), Inter Miami (+31 million), Manchester City (+27 million) and Al-Nassr (+22 million). In relative terms, the biggest growth was observed for Lionel Messi’s Inter Miami (+1,348%). >>> Full data |
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About the CIES Football ObservatoryThe CIES Football Observatory is a research group created in 2005 within the Swiss-based Centre International d’Étude du Sport (CIES). It specialises in the statistical analysis of football, in particular in the areas of demographics, transfer values and performance (technical, tactical, physical). Click here for more information. About the CIESThe International Centre for Sports Studies (CIES) is an independent study centre located in Neuchâtel, Switzerland. It was created in 1995 as a joint venture between the Fédération Internationale de Football Association (FIFA), the University of Neuchâtel, the City and State of Neuchatel. Click here for more information. CIES – Centre International d’Étude du SportAvenue DuPeyrou 1, 2000 Neuchâtel |
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